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Side-by-side financial comparison of HERTZ GLOBAL HOLDINGS, INC (HTZ) and Zebra Technologies (ZBRA). Click either name above to swap in a different company.

HERTZ GLOBAL HOLDINGS, INC is the larger business by last-quarter revenue ($2.0B vs $1.5B, roughly 1.4× Zebra Technologies). Zebra Technologies runs the higher net margin — 4.7% vs -9.6%, a 14.3% gap on every dollar of revenue. On growth, Zebra Technologies posted the faster year-over-year revenue change (10.6% vs -0.6%). Over the past eight quarters, Zebra Technologies's revenue compounded faster (12.0% CAGR vs -1.3%).

Hertz Global Holdings, Inc., known as Hertz, is an American car rental company based in Estero, Florida. The company operates its namesake Hertz brand, along with the brands Dollar Rent A Car, Firefly Car Rental, and Thrifty Car Rental.

Zebra Technologies Corporation (ZBR), commonly known as Zebra, is an American multinational technology conglomerate corporation specializing in smart data capture systems. Zebra is headquartered in Lincolnshire, Illinois outside of Chicago with 10,700 employees across 57 countries.

HTZ vs ZBRA — Head-to-Head

Bigger by revenue
HTZ
HTZ
1.4× larger
HTZ
$2.0B
$1.5B
ZBRA
Growing faster (revenue YoY)
ZBRA
ZBRA
+11.2% gap
ZBRA
10.6%
-0.6%
HTZ
Higher net margin
ZBRA
ZBRA
14.3% more per $
ZBRA
4.7%
-9.6%
HTZ
Faster 2-yr revenue CAGR
ZBRA
ZBRA
Annualised
ZBRA
12.0%
-1.3%
HTZ

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
HTZ
HTZ
ZBRA
ZBRA
Revenue
$2.0B
$1.5B
Net Profit
$-194.0M
$70.0M
Gross Margin
47.3%
Operating Margin
-11.0%
9.4%
Net Margin
-9.6%
4.7%
Revenue YoY
-0.6%
10.6%
Net Profit YoY
59.5%
-57.1%
EPS (diluted)
$-0.46
$1.40

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
HTZ
HTZ
ZBRA
ZBRA
Q4 25
$2.0B
$1.5B
Q3 25
$2.5B
$1.3B
Q2 25
$2.2B
$1.3B
Q1 25
$1.8B
$1.3B
Q4 24
$2.0B
$1.3B
Q3 24
$2.6B
$1.3B
Q2 24
$2.4B
$1.2B
Q1 24
$2.1B
$1.2B
Net Profit
HTZ
HTZ
ZBRA
ZBRA
Q4 25
$-194.0M
$70.0M
Q3 25
$184.0M
$101.0M
Q2 25
$-294.0M
$112.0M
Q1 25
$-443.0M
$136.0M
Q4 24
$-479.0M
$163.0M
Q3 24
$-1.3B
$137.0M
Q2 24
$-865.0M
$113.0M
Q1 24
$-186.0M
$115.0M
Gross Margin
HTZ
HTZ
ZBRA
ZBRA
Q4 25
47.3%
Q3 25
48.0%
Q2 25
47.6%
Q1 25
49.3%
Q4 24
48.6%
Q3 24
48.8%
Q2 24
48.4%
Q1 24
47.9%
Operating Margin
HTZ
HTZ
ZBRA
ZBRA
Q4 25
-11.0%
9.4%
Q3 25
9.4%
13.9%
Q2 25
-14.5%
14.2%
Q1 25
-29.0%
14.9%
Q4 24
-27.6%
16.9%
Q3 24
-62.9%
15.2%
Q2 24
-20.1%
13.7%
Q1 24
-27.9%
13.5%
Net Margin
HTZ
HTZ
ZBRA
ZBRA
Q4 25
-9.6%
4.7%
Q3 25
7.4%
7.7%
Q2 25
-13.5%
8.7%
Q1 25
-24.4%
10.4%
Q4 24
-23.5%
12.2%
Q3 24
-51.7%
10.9%
Q2 24
-36.8%
9.3%
Q1 24
-8.9%
9.8%
EPS (diluted)
HTZ
HTZ
ZBRA
ZBRA
Q4 25
$-0.46
$1.40
Q3 25
$0.42
$1.97
Q2 25
$-0.95
$2.19
Q1 25
$-1.44
$2.62
Q4 24
$-1.57
$3.14
Q3 24
$-4.34
$2.64
Q2 24
$-2.82
$2.17
Q1 24
$-0.61
$2.23

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
HTZ
HTZ
ZBRA
ZBRA
Cash + ST InvestmentsLiquidity on hand
$565.0M
$125.0M
Total DebtLower is stronger
Stockholders' EquityBook value
$-459.0M
$3.6B
Total Assets
$22.3B
$8.5B
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
HTZ
HTZ
ZBRA
ZBRA
Q4 25
$565.0M
$125.0M
Q3 25
$1.1B
$1.1B
Q2 25
$503.0M
$872.0M
Q1 25
$626.0M
$879.0M
Q4 24
$592.0M
$901.0M
Q3 24
$501.0M
$676.0M
Q2 24
$568.0M
$411.0M
Q1 24
$465.0M
$127.0M
Total Debt
HTZ
HTZ
ZBRA
ZBRA
Q4 25
Q3 25
$2.2B
Q2 25
$2.2B
Q1 25
$2.2B
Q4 24
Q3 24
$2.2B
Q2 24
$2.2B
Q1 24
$2.1B
Stockholders' Equity
HTZ
HTZ
ZBRA
ZBRA
Q4 25
$-459.0M
$3.6B
Q3 25
$-317.0M
$3.7B
Q2 25
$-504.0M
$3.6B
Q1 25
$-262.0M
$3.6B
Q4 24
$153.0M
$3.6B
Q3 24
$681.0M
$3.4B
Q2 24
$2.0B
$3.3B
Q1 24
$2.8B
$3.2B
Total Assets
HTZ
HTZ
ZBRA
ZBRA
Q4 25
$22.3B
$8.5B
Q3 25
$23.0B
$8.1B
Q2 25
$23.1B
$7.9B
Q1 25
$22.0B
$7.9B
Q4 24
$21.8B
$8.0B
Q3 24
$23.0B
$7.7B
Q2 24
$25.2B
$7.5B
Q1 24
$24.3B
$7.3B
Debt / Equity
HTZ
HTZ
ZBRA
ZBRA
Q4 25
Q3 25
0.58×
Q2 25
0.60×
Q1 25
0.60×
Q4 24
Q3 24
0.64×
Q2 24
0.66×
Q1 24
0.66×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
HTZ
HTZ
ZBRA
ZBRA
Operating Cash FlowLast quarter
$193.0M
$357.0M
Free Cash FlowOCF − Capex
$327.0M
FCF MarginFCF / Revenue
22.2%
Capex IntensityCapex / Revenue
2.0%
Cash ConversionOCF / Net Profit
5.10×
TTM Free Cash FlowTrailing 4 quarters
$831.0M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
HTZ
HTZ
ZBRA
ZBRA
Q4 25
$193.0M
$357.0M
Q3 25
$835.0M
$235.0M
Q2 25
$346.0M
$147.0M
Q1 25
$251.0M
$178.0M
Q4 24
$414.0M
$306.0M
Q3 24
$894.0M
$294.0M
Q2 24
$546.0M
$288.0M
Q1 24
$370.0M
$125.0M
Free Cash Flow
HTZ
HTZ
ZBRA
ZBRA
Q4 25
$327.0M
Q3 25
$216.0M
Q2 25
$130.0M
Q1 25
$158.0M
Q4 24
$288.0M
Q3 24
$277.0M
Q2 24
$278.0M
Q1 24
$111.0M
FCF Margin
HTZ
HTZ
ZBRA
ZBRA
Q4 25
22.2%
Q3 25
16.4%
Q2 25
10.1%
Q1 25
12.1%
Q4 24
21.6%
Q3 24
22.1%
Q2 24
22.8%
Q1 24
9.4%
Capex Intensity
HTZ
HTZ
ZBRA
ZBRA
Q4 25
2.0%
Q3 25
1.4%
Q2 25
1.3%
Q1 25
1.5%
Q4 24
1.3%
Q3 24
1.4%
Q2 24
0.8%
Q1 24
1.2%
Cash Conversion
HTZ
HTZ
ZBRA
ZBRA
Q4 25
5.10×
Q3 25
4.54×
2.33×
Q2 25
1.31×
Q1 25
1.31×
Q4 24
1.88×
Q3 24
2.15×
Q2 24
2.55×
Q1 24
1.09×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

HTZ
HTZ

Segment breakdown not available.

ZBRA
ZBRA

Tangible Products$1.2B83%
Service And Software$255.0M17%

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