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Side-by-side financial comparison of HUBSPOT INC (HUBS) and RUSH ENTERPRISES INC \TX\ (RUSHA). Click either name above to swap in a different company.

RUSH ENTERPRISES INC \TX\ is the larger business by last-quarter revenue ($1.7B vs $846.7M, roughly 2.0× HUBSPOT INC). HUBSPOT INC runs the higher net margin — 6.4% vs 3.7%, a 2.8% gap on every dollar of revenue. On growth, HUBSPOT INC posted the faster year-over-year revenue change (20.4% vs -9.0%). RUSH ENTERPRISES INC \TX\ produced more free cash flow last quarter ($411.6M vs $234.0M). Over the past eight quarters, HUBSPOT INC's revenue compounded faster (17.1% CAGR vs -6.8%).

HubSpot, Inc. is a US-based developer and marketer of software products for marketing, sales, and customer service. HubSpot was founded by Brian Halligan and Dharmesh Shah in 2006. The global headquarters is in Cambridge, MA.

Rush Enterprises is an American commercial vehicle dealership headquartered in New Braunfels, Texas. It primarily sells new and used trucks, through its Rush Truck Centers. In 2019, the company operated over 200 Rush Truck Centers in 20 U.S. states as well as 14 locations in Canada. As of 2020, it was a Fortune 500 corporation.

HUBS vs RUSHA — Head-to-Head

Bigger by revenue
RUSHA
RUSHA
2.0× larger
RUSHA
$1.7B
$846.7M
HUBS
Growing faster (revenue YoY)
HUBS
HUBS
+29.4% gap
HUBS
20.4%
-9.0%
RUSHA
Higher net margin
HUBS
HUBS
2.8% more per $
HUBS
6.4%
3.7%
RUSHA
More free cash flow
RUSHA
RUSHA
$177.6M more FCF
RUSHA
$411.6M
$234.0M
HUBS
Faster 2-yr revenue CAGR
HUBS
HUBS
Annualised
HUBS
17.1%
-6.8%
RUSHA

Income Statement — Q4 FY2025 vs Q1 FY2026

Metric
HUBS
HUBS
RUSHA
RUSHA
Revenue
$846.7M
$1.7B
Net Profit
$54.4M
$61.7M
Gross Margin
83.7%
20.4%
Operating Margin
5.7%
4.9%
Net Margin
6.4%
3.7%
Revenue YoY
20.4%
-9.0%
Net Profit YoY
992.2%
1.8%
EPS (diluted)
$1.03
$0.77

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
HUBS
HUBS
RUSHA
RUSHA
Q1 26
$1.7B
Q4 25
$846.7M
$1.7B
Q3 25
$809.5M
$1.8B
Q2 25
$760.9M
$1.8B
Q1 25
$714.1M
$1.8B
Q4 24
$703.2M
$1.9B
Q3 24
$669.7M
$1.8B
Q2 24
$637.2M
$1.9B
Net Profit
HUBS
HUBS
RUSHA
RUSHA
Q1 26
$61.7M
Q4 25
$54.4M
$64.3M
Q3 25
$16.5M
$66.7M
Q2 25
$-3.3M
$72.4M
Q1 25
$-21.8M
$60.3M
Q4 24
$5.0M
$74.8M
Q3 24
$8.1M
$79.1M
Q2 24
$-14.4M
$78.7M
Gross Margin
HUBS
HUBS
RUSHA
RUSHA
Q1 26
20.4%
Q4 25
83.7%
20.8%
Q3 25
83.5%
21.0%
Q2 25
83.9%
20.7%
Q1 25
83.9%
20.3%
Q4 24
85.3%
19.3%
Q3 24
85.2%
21.0%
Q2 24
85.0%
20.2%
Operating Margin
HUBS
HUBS
RUSHA
RUSHA
Q1 26
4.9%
Q4 25
5.7%
5.5%
Q3 25
1.4%
5.6%
Q2 25
-3.2%
6.0%
Q1 25
-3.8%
5.2%
Q4 24
-1.5%
5.8%
Q3 24
-1.4%
6.7%
Q2 24
-3.8%
6.4%
Net Margin
HUBS
HUBS
RUSHA
RUSHA
Q1 26
3.7%
Q4 25
6.4%
3.8%
Q3 25
2.0%
3.7%
Q2 25
-0.4%
3.9%
Q1 25
-3.1%
3.4%
Q4 24
0.7%
3.9%
Q3 24
1.2%
4.4%
Q2 24
-2.3%
4.1%
EPS (diluted)
HUBS
HUBS
RUSHA
RUSHA
Q1 26
$0.77
Q4 25
$1.03
$0.81
Q3 25
$0.31
$0.83
Q2 25
$-0.06
$0.90
Q1 25
$-0.42
$0.73
Q4 24
$0.09
$-95.13
Q3 24
$0.16
$0.97
Q2 24
$-0.28
$97.00

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
HUBS
HUBS
RUSHA
RUSHA
Cash + ST InvestmentsLiquidity on hand
$882.2M
Total DebtLower is stronger
$277.8M
Stockholders' EquityBook value
$2.1B
$2.3B
Total Assets
$3.9B
$4.5B
Debt / EquityLower = less leverage
0.12×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
HUBS
HUBS
RUSHA
RUSHA
Q1 26
Q4 25
$882.2M
$212.6M
Q3 25
$614.4M
$242.0M
Q2 25
$601.2M
$211.1M
Q1 25
$625.0M
$228.7M
Q4 24
$512.7M
$228.1M
Q3 24
$410.1M
$185.1M
Q2 24
$797.9M
$167.3M
Total Debt
HUBS
HUBS
RUSHA
RUSHA
Q1 26
$277.8M
Q4 25
$274.8M
Q3 25
Q2 25
Q1 25
Q4 24
$408.4M
Q3 24
Q2 24
Stockholders' Equity
HUBS
HUBS
RUSHA
RUSHA
Q1 26
$2.3B
Q4 25
$2.1B
$2.2B
Q3 25
$1.9B
$2.2B
Q2 25
$2.1B
$2.2B
Q1 25
$2.0B
$2.2B
Q4 24
$1.9B
$2.1B
Q3 24
$1.8B
$2.1B
Q2 24
$1.6B
$2.0B
Total Assets
HUBS
HUBS
RUSHA
RUSHA
Q1 26
$4.5B
Q4 25
$3.9B
$4.4B
Q3 25
$3.5B
$4.6B
Q2 25
$3.7B
$4.7B
Q1 25
$3.9B
$4.7B
Q4 24
$3.8B
$4.6B
Q3 24
$3.6B
$4.6B
Q2 24
$3.4B
$4.5B
Debt / Equity
HUBS
HUBS
RUSHA
RUSHA
Q1 26
0.12×
Q4 25
0.12×
Q3 25
Q2 25
Q1 25
Q4 24
0.19×
Q3 24
Q2 24

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
HUBS
HUBS
RUSHA
RUSHA
Operating Cash FlowLast quarter
$247.4M
Free Cash FlowOCF − Capex
$234.0M
$411.6M
FCF MarginFCF / Revenue
27.6%
24.4%
Capex IntensityCapex / Revenue
1.6%
2.0%
Cash ConversionOCF / Net Profit
4.55×
TTM Free Cash FlowTrailing 4 quarters
$707.6M
$828.4M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
HUBS
HUBS
RUSHA
RUSHA
Q1 26
Q4 25
$247.4M
$112.9M
Q3 25
$187.4M
$367.8M
Q2 25
$164.4M
$227.6M
Q1 25
$161.6M
$153.5M
Q4 24
$194.1M
$392.3M
Q3 24
$159.5M
$111.7M
Q2 24
$117.8M
$270.6M
Free Cash Flow
HUBS
HUBS
RUSHA
RUSHA
Q1 26
$411.6M
Q4 25
$234.0M
$31.9M
Q3 25
$177.0M
$271.2M
Q2 25
$148.3M
$113.8M
Q1 25
$148.2M
$45.1M
Q4 24
$181.4M
$263.5M
Q3 24
$148.4M
$-20.0M
Q2 24
$109.6M
$177.2M
FCF Margin
HUBS
HUBS
RUSHA
RUSHA
Q1 26
24.4%
Q4 25
27.6%
1.9%
Q3 25
21.9%
15.2%
Q2 25
19.5%
6.2%
Q1 25
20.8%
2.6%
Q4 24
25.8%
13.7%
Q3 24
22.2%
-1.1%
Q2 24
17.2%
9.1%
Capex Intensity
HUBS
HUBS
RUSHA
RUSHA
Q1 26
2.0%
Q4 25
1.6%
4.8%
Q3 25
1.3%
5.4%
Q2 25
2.1%
6.2%
Q1 25
1.9%
6.2%
Q4 24
1.8%
6.7%
Q3 24
1.7%
7.3%
Q2 24
1.3%
4.8%
Cash Conversion
HUBS
HUBS
RUSHA
RUSHA
Q1 26
Q4 25
4.55×
1.75×
Q3 25
11.33×
5.51×
Q2 25
3.14×
Q1 25
2.55×
Q4 24
38.96×
5.25×
Q3 24
19.59×
1.41×
Q2 24
3.44×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

HUBS
HUBS

Subscription And Circulation$829.0M98%
Services$17.8M2%

RUSHA
RUSHA

New and used commercial vehicle sales$955.1M57%
Aftermarket products and services sales$627.2M37%
Lease and rental sales$92.3M5%
Finance and insurance$5.6M0%

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