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Side-by-side financial comparison of Rocket Companies, Inc. (RKT) and Ulta Beauty (ULTA). Click either name above to swap in a different company.

Ulta Beauty is the larger business by last-quarter revenue ($2.9B vs $2.7B, roughly 1.1× Rocket Companies, Inc.). Ulta Beauty runs the higher net margin — 8.1% vs 2.5%, a 5.6% gap on every dollar of revenue. On growth, Rocket Companies, Inc. posted the faster year-over-year revenue change (52.2% vs 12.9%). Ulta Beauty produced more free cash flow last quarter ($-81.6M vs $-1.3B). Over the past eight quarters, Rocket Companies, Inc.'s revenue compounded faster (39.5% CAGR vs 7.2%).

Rocket Companies, Inc., is an American fintech and homeownership services company. Founded by Dan Gilbert and based in Downtown Detroit, Michigan, the company is one of the largest mortgage lenders in the United States through its flagship subsidiary Rocket Mortgage. Its subsidiaries include Redfin, Forsalebyowner.com, and Rocket Money.

Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc. and before 2000 as Ulta3, is an American chain of cosmetic stores headquartered in Bolingbrook, Illinois. Ulta Beauty carries both high- and low-end cosmetics, fragrances, nail products, bath and body products, beauty tools and haircare products. Each location has a beauty salon available to the public.

RKT vs ULTA — Head-to-Head

Bigger by revenue
ULTA
ULTA
1.1× larger
ULTA
$2.9B
$2.7B
RKT
Growing faster (revenue YoY)
RKT
RKT
+39.2% gap
RKT
52.2%
12.9%
ULTA
Higher net margin
ULTA
ULTA
5.6% more per $
ULTA
8.1%
2.5%
RKT
More free cash flow
ULTA
ULTA
$1.2B more FCF
ULTA
$-81.6M
$-1.3B
RKT
Faster 2-yr revenue CAGR
RKT
RKT
Annualised
RKT
39.5%
7.2%
ULTA

Income Statement — Q4 FY2025 vs Q3 FY2026

Metric
RKT
RKT
ULTA
ULTA
Revenue
$2.7B
$2.9B
Net Profit
$68.0M
$230.9M
Gross Margin
40.4%
Operating Margin
6.3%
10.8%
Net Margin
2.5%
8.1%
Revenue YoY
52.2%
12.9%
Net Profit YoY
100.8%
-4.7%
EPS (diluted)
$0.10
$5.14

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
RKT
RKT
ULTA
ULTA
Q4 25
$2.7B
$2.9B
Q3 25
$1.6B
$2.8B
Q2 25
$1.4B
$2.8B
Q1 25
$1.0B
Q4 24
$1.8B
$2.5B
Q3 24
$646.9M
$2.6B
Q2 24
$1.3B
$2.7B
Q1 24
$1.4B
$3.6B
Net Profit
RKT
RKT
ULTA
ULTA
Q4 25
$68.0M
$230.9M
Q3 25
$-123.9M
$260.9M
Q2 25
$-1.8M
$305.1M
Q1 25
$-10.4M
Q4 24
$33.9M
$242.2M
Q3 24
$-22.0M
$252.6M
Q2 24
$1.3M
$313.1M
Q1 24
$16.2M
$394.4M
Gross Margin
RKT
RKT
ULTA
ULTA
Q4 25
40.4%
Q3 25
39.2%
Q2 25
39.1%
Q1 25
Q4 24
58.9%
39.7%
Q3 24
-8.4%
38.3%
Q2 24
47.4%
39.2%
Q1 24
51.2%
37.7%
Operating Margin
RKT
RKT
ULTA
ULTA
Q4 25
6.3%
10.8%
Q3 25
-11.5%
12.4%
Q2 25
1.8%
14.1%
Q1 25
-21.5%
Q4 24
38.1%
12.6%
Q3 24
-76.9%
12.9%
Q2 24
14.8%
14.7%
Q1 24
21.6%
14.5%
Net Margin
RKT
RKT
ULTA
ULTA
Q4 25
2.5%
8.1%
Q3 25
-7.7%
9.4%
Q2 25
-0.1%
10.7%
Q1 25
-1.0%
Q4 24
1.9%
9.6%
Q3 24
-3.4%
9.9%
Q2 24
0.1%
11.5%
Q1 24
1.2%
11.1%
EPS (diluted)
RKT
RKT
ULTA
ULTA
Q4 25
$0.10
$5.14
Q3 25
$-0.06
$5.78
Q2 25
$-0.01
$6.70
Q1 25
$-0.08
Q4 24
$0.28
$5.14
Q3 24
$-0.19
$5.30
Q2 24
$0.01
$6.47
Q1 24
$0.11
$8.06

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
RKT
RKT
ULTA
ULTA
Cash + ST InvestmentsLiquidity on hand
$2.7B
$204.9M
Total DebtLower is stronger
Stockholders' EquityBook value
$22.9B
$2.6B
Total Assets
$60.7B
$7.0B
Debt / EquityLower = less leverage

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
RKT
RKT
ULTA
ULTA
Q4 25
$2.7B
$204.9M
Q3 25
$5.8B
$242.7M
Q2 25
$5.1B
$454.6M
Q1 25
$1.4B
Q4 24
$1.3B
$177.8M
Q3 24
$1.2B
$414.0M
Q2 24
$1.3B
$524.6M
Q1 24
$861.4M
$766.6M
Stockholders' Equity
RKT
RKT
ULTA
ULTA
Q4 25
$22.9B
$2.6B
Q3 25
$8.9B
$2.6B
Q2 25
$7.4B
$2.4B
Q1 25
$8.6B
Q4 24
$9.0B
$2.3B
Q3 24
$8.4B
$2.3B
Q2 24
$8.8B
$2.3B
Q1 24
$8.6B
$2.3B
Total Assets
RKT
RKT
ULTA
ULTA
Q4 25
$60.7B
$7.0B
Q3 25
$33.6B
$6.6B
Q2 25
$30.4B
$6.0B
Q1 25
$25.3B
Q4 24
$24.5B
$6.0B
Q3 24
$25.1B
$5.7B
Q2 24
$23.6B
$5.6B
Q1 24
$22.2B
$5.7B

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
RKT
RKT
ULTA
ULTA
Operating Cash FlowLast quarter
$-1.2B
$5.6M
Free Cash FlowOCF − Capex
$-1.3B
$-81.6M
FCF MarginFCF / Revenue
-47.2%
-2.9%
Capex IntensityCapex / Revenue
1.5%
3.1%
Cash ConversionOCF / Net Profit
-18.08×
0.02×
TTM Free Cash FlowTrailing 4 quarters
$-4.0B
$-92.2M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
RKT
RKT
ULTA
ULTA
Q4 25
$-1.2B
$5.6M
Q3 25
$-50.3M
$96.5M
Q2 25
$-1.9B
$220.0M
Q1 25
$-797.0M
Q4 24
$1.8B
$-56.8M
Q3 24
$-1.3B
$199.5M
Q2 24
$-122.3M
$159.3M
Q1 24
$-3.0B
$1.1B
Free Cash Flow
RKT
RKT
ULTA
ULTA
Q4 25
$-1.3B
$-81.6M
Q3 25
$-71.8M
$19.6M
Q2 25
$-1.9B
$141.0M
Q1 25
$-811.0M
Q4 24
$1.8B
$-171.1M
Q3 24
$-1.4B
$104.3M
Q2 24
$-138.3M
$68.3M
Q1 24
$-3.0B
$994.0M
FCF Margin
RKT
RKT
ULTA
ULTA
Q4 25
-47.2%
-2.9%
Q3 25
-4.5%
0.7%
Q2 25
-137.2%
4.9%
Q1 25
-78.2%
Q4 24
103.1%
-6.8%
Q3 24
-209.6%
4.1%
Q2 24
-10.6%
2.5%
Q1 24
-218.7%
28.0%
Capex Intensity
RKT
RKT
ULTA
ULTA
Q4 25
1.5%
3.1%
Q3 25
1.3%
2.8%
Q2 25
1.1%
2.8%
Q1 25
1.4%
Q4 24
1.1%
4.5%
Q3 24
2.9%
3.7%
Q2 24
1.2%
3.3%
Q1 24
1.0%
3.5%
Cash Conversion
RKT
RKT
ULTA
ULTA
Q4 25
-18.08×
0.02×
Q3 25
0.37×
Q2 25
0.72×
Q1 25
Q4 24
54.42×
-0.23×
Q3 24
0.79×
Q2 24
-94.46×
0.51×
Q1 24
-185.80×
2.84×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

RKT
RKT

Other$1.4B51%
Direct To Customer Segment$945.8M35%
Partner Network Segment$216.7M8%
Subscription Revenue$91.3M3%
Closing Fees$47.1M2%
Appraisal Revenue$10.7M0%

ULTA
ULTA

Segment breakdown not available.

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