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Side-by-side financial comparison of Apple Hospitality REIT, Inc. (APLE) and HARLEY-DAVIDSON, INC. (HOG). Click either name above to swap in a different company.

HARLEY-DAVIDSON, INC. is the larger business by last-quarter revenue ($390.5M vs $326.4M, roughly 1.2× Apple Hospitality REIT, Inc.). Apple Hospitality REIT, Inc. runs the higher net margin — 9.1% vs -72.3%, a 81.4% gap on every dollar of revenue. On growth, Apple Hospitality REIT, Inc. posted the faster year-over-year revenue change (-2.0% vs -9.4%). Apple Hospitality REIT, Inc. produced more free cash flow last quarter ($282.0M vs $100.4M). Over the past eight quarters, Apple Hospitality REIT, Inc.'s revenue compounded faster (-0.5% CAGR vs -48.6%).

Ryman Hospitality Properties, Inc. is a hotel, resort, entertainment, and media company named for one of its assets: the Ryman Auditorium, a National Historic Landmark in Nashville, Tennessee. The company's legal lineage can be traced back to its time as a subsidiary of Edward Gaylord's Oklahoma Publishing Company; however, the backbone of the modern entity was formed with the company's acquisition of WSM, Inc. in 1983. This purchase resulted in the ownership of the Grand Ole Opry and associa...

Harley-Davidson, Inc. is an American motorcycle manufacturer and lifestyle brand headquartered in Milwaukee, Wisconsin. Founded in 1903, it is one of two major American motorcycle manufacturers to survive the Great Depression along with its historical rival, Indian Motorcycle Company. The company has survived numerous ownership arrangements, subsidiary arrangements, periods of poor economic health and product quality, and intense global competition to become an iconic brand widely known for i...

APLE vs HOG — Head-to-Head

Bigger by revenue
HOG
HOG
1.2× larger
HOG
$390.5M
$326.4M
APLE
Growing faster (revenue YoY)
APLE
APLE
+7.4% gap
APLE
-2.0%
-9.4%
HOG
Higher net margin
APLE
APLE
81.4% more per $
APLE
9.1%
-72.3%
HOG
More free cash flow
APLE
APLE
$181.6M more FCF
APLE
$282.0M
$100.4M
HOG
Faster 2-yr revenue CAGR
APLE
APLE
Annualised
APLE
-0.5%
-48.6%
HOG

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
APLE
APLE
HOG
HOG
Revenue
$326.4M
$390.5M
Net Profit
$29.6M
$-282.6M
Gross Margin
37.2%
-7.9%
Operating Margin
15.2%
-92.4%
Net Margin
9.1%
-72.3%
Revenue YoY
-2.0%
-9.4%
Net Profit YoY
-0.7%
-138.6%
EPS (diluted)
$0.13
$-2.27

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
APLE
APLE
HOG
HOG
Q4 25
$326.4M
$390.5M
Q3 25
$373.9M
$1.1B
Q2 25
$384.4M
$1.0B
Q1 25
$327.7M
$1.1B
Q4 24
$333.0M
$430.9M
Q3 24
$378.8M
$881.2M
Q2 24
$390.1M
$1.4B
Q1 24
$329.5M
$1.5B
Net Profit
APLE
APLE
HOG
HOG
Q4 25
$29.6M
$-282.6M
Q3 25
$50.9M
$377.4M
Q2 25
$63.6M
$107.6M
Q1 25
$31.2M
$133.1M
Q4 24
$29.8M
$-118.4M
Q3 24
$56.3M
$119.0M
Q2 24
$73.9M
$218.3M
Q1 24
$54.0M
$234.9M
Gross Margin
APLE
APLE
HOG
HOG
Q4 25
37.2%
-7.9%
Q3 25
40.6%
26.0%
Q2 25
42.6%
28.5%
Q1 25
39.0%
28.9%
Q4 24
38.6%
-2.0%
Q3 24
41.9%
29.8%
Q2 24
44.6%
31.8%
Q1 24
40.1%
30.9%
Operating Margin
APLE
APLE
HOG
HOG
Q4 25
15.2%
-92.4%
Q3 25
19.4%
44.0%
Q2 25
22.1%
10.7%
Q1 25
15.5%
14.8%
Q4 24
15.0%
-44.9%
Q3 24
20.5%
12.0%
Q2 24
24.0%
17.8%
Q1 24
21.7%
17.8%
Net Margin
APLE
APLE
HOG
HOG
Q4 25
9.1%
-72.3%
Q3 25
13.6%
35.0%
Q2 25
16.6%
10.2%
Q1 25
9.5%
12.3%
Q4 24
9.0%
-27.5%
Q3 24
14.9%
13.5%
Q2 24
19.0%
16.1%
Q1 24
16.4%
15.9%
EPS (diluted)
APLE
APLE
HOG
HOG
Q4 25
$0.13
$-2.27
Q3 25
$0.21
$3.10
Q2 25
$0.27
$0.88
Q1 25
$0.13
$1.07
Q4 24
$0.13
$-0.82
Q3 24
$0.23
$0.91
Q2 24
$0.31
$1.63
Q1 24
$0.22
$1.72

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
APLE
APLE
HOG
HOG
Cash + ST InvestmentsLiquidity on hand
$8.5M
$3.1B
Total DebtLower is stronger
$1.5B
$2.5B
Stockholders' EquityBook value
$3.1B
$3.1B
Total Assets
$4.9B
$8.0B
Debt / EquityLower = less leverage
0.49×
0.79×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
APLE
APLE
HOG
HOG
Q4 25
$8.5M
$3.1B
Q3 25
$50.3M
$1.8B
Q2 25
$7.9M
$1.6B
Q1 25
$14.9M
$1.9B
Q4 24
$10.3M
$1.6B
Q3 24
$6.1M
$2.2B
Q2 24
$7.2M
$1.8B
Q1 24
$4.9M
$1.5B
Total Debt
APLE
APLE
HOG
HOG
Q4 25
$1.5B
$2.5B
Q3 25
$1.5B
$4.5B
Q2 25
$1.5B
$6.4B
Q1 25
$1.5B
$6.8B
Q4 24
$1.5B
$6.3B
Q3 24
$1.5B
$7.3B
Q2 24
$1.5B
$7.0B
Q1 24
$1.5B
$6.3B
Stockholders' Equity
APLE
APLE
HOG
HOG
Q4 25
$3.1B
$3.1B
Q3 25
$3.2B
$3.6B
Q2 25
$3.2B
$3.3B
Q1 25
$3.2B
$3.2B
Q4 24
$3.3B
$3.2B
Q3 24
$3.3B
$3.4B
Q2 24
$3.3B
$3.4B
Q1 24
$3.3B
$3.3B
Total Assets
APLE
APLE
HOG
HOG
Q4 25
$4.9B
$8.0B
Q3 25
$4.9B
$10.6B
Q2 25
$4.9B
$12.1B
Q1 25
$4.9B
$12.4B
Q4 24
$5.0B
$11.9B
Q3 24
$5.0B
$13.0B
Q2 24
$5.1B
$12.8B
Q1 24
$5.0B
$12.3B
Debt / Equity
APLE
APLE
HOG
HOG
Q4 25
0.49×
0.79×
Q3 25
0.47×
1.25×
Q2 25
0.48×
1.91×
Q1 25
0.48×
2.14×
Q4 24
0.45×
2.00×
Q3 24
0.46×
2.13×
Q2 24
0.46×
2.03×
Q1 24
0.45×
1.88×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
APLE
APLE
HOG
HOG
Operating Cash FlowLast quarter
$370.2M
$152.0M
Free Cash FlowOCF − Capex
$282.0M
$100.4M
FCF MarginFCF / Revenue
86.4%
25.7%
Capex IntensityCapex / Revenue
27.0%
13.2%
Cash ConversionOCF / Net Profit
12.50×
TTM Free Cash FlowTrailing 4 quarters
$516.8M
$415.2M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
APLE
APLE
HOG
HOG
Q4 25
$370.2M
$152.0M
Q3 25
$126.4M
$-92.6M
Q2 25
$108.8M
$368.0M
Q1 25
$49.1M
$141.5M
Q4 24
$405.4M
$133.2M
Q3 24
$128.2M
$353.0M
Q2 24
$127.3M
$473.6M
Q1 24
$54.7M
$104.0M
Free Cash Flow
APLE
APLE
HOG
HOG
Q4 25
$282.0M
$100.4M
Q3 25
$109.0M
$-129.1M
Q2 25
$96.2M
$332.4M
Q1 25
$29.5M
$111.6M
Q4 24
$327.1M
$77.0M
Q3 24
$113.1M
$300.4M
Q2 24
$115.0M
$432.2M
Q1 24
$34.4M
$57.6M
FCF Margin
APLE
APLE
HOG
HOG
Q4 25
86.4%
25.7%
Q3 25
29.2%
-12.0%
Q2 25
25.0%
31.7%
Q1 25
9.0%
10.3%
Q4 24
98.2%
17.9%
Q3 24
29.9%
34.1%
Q2 24
29.5%
31.9%
Q1 24
10.4%
3.9%
Capex Intensity
APLE
APLE
HOG
HOG
Q4 25
27.0%
13.2%
Q3 25
4.7%
3.4%
Q2 25
3.3%
3.4%
Q1 25
6.0%
2.8%
Q4 24
23.5%
13.0%
Q3 24
4.0%
6.0%
Q2 24
3.2%
3.1%
Q1 24
6.2%
3.1%
Cash Conversion
APLE
APLE
HOG
HOG
Q4 25
12.50×
Q3 25
2.49×
-0.25×
Q2 25
1.71×
3.42×
Q1 25
1.57×
1.06×
Q4 24
13.59×
Q3 24
2.28×
2.97×
Q2 24
1.72×
2.17×
Q1 24
1.01×
0.44×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

APLE
APLE

Occupancy$293.0M90%
Hotel Other$17.2M5%
Food And Beverage$16.3M5%

HOG
HOG

Motorcycles$193.9M50%
Other$63.8M16%
Other Income Financial Services$59.8M15%
Apparel$47.2M12%
Livewire Segment$11.4M3%

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