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Side-by-side financial comparison of Citigroup (C) and Morgan Stanley (MS). Click either name above to swap in a different company.

Citigroup is the larger business by last-quarter revenue ($19.9B vs $17.9B, roughly 1.1× Morgan Stanley). Morgan Stanley runs the higher net margin — 24.6% vs 12.4%, a 12.1% gap on every dollar of revenue.

Citigroup Inc. or Citi is an American multinational investment bank and financial services company based in New York City. The company was formed in 1998 by the merger of Citicorp, the bank holding company for Citibank, and Travelers; Travelers was spun off from the company in 2002.

Morgan Stanley is an American multinational investment bank and financial services company headquartered at 1585 Broadway in Midtown Manhattan, New York City. With offices in 42 countries and more than 80,000 employees, the firm's clients include corporations, governments, institutions, and individuals. Morgan Stanley ranked No. 61 in the 2023 Fortune 500 list of the largest United States corporations by total revenue and in the same year ranked No. 30 in the Forbes Global 2000.

C vs MS — Head-to-Head

Bigger by revenue
C
C
1.1× larger
C
$19.9B
$17.9B
MS
Higher net margin
MS
MS
12.1% more per $
MS
24.6%
12.4%
C

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
C
C
MS
MS
Revenue
$19.9B
$17.9B
Net Profit
$2.5B
$4.4B
Gross Margin
Operating Margin
19.2%
32.2%
Net Margin
12.4%
24.6%
Revenue YoY
Net Profit YoY
EPS (diluted)
$1.21
$2.68

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
C
C
MS
MS
Q4 25
$19.9B
$17.9B
Q3 25
$22.1B
$18.2B
Q2 25
$21.7B
$16.8B
Q1 25
$21.6B
$17.7B
Q3 24
$20.3B
$15.4B
Q2 24
$20.1B
$15.0B
Q1 24
$21.1B
$15.1B
Net Profit
C
C
MS
MS
Q4 25
$2.5B
$4.4B
Q3 25
$3.8B
$4.6B
Q2 25
$4.0B
$3.5B
Q1 25
$4.1B
$4.3B
Q3 24
$3.2B
$3.2B
Q2 24
$3.2B
$3.1B
Q1 24
$3.4B
$3.4B
Operating Margin
C
C
MS
MS
Q4 25
19.2%
32.2%
Q3 25
24.2%
33.1%
Q2 25
24.1%
27.5%
Q1 25
25.2%
31.3%
Q3 24
21.6%
27.4%
Q2 24
21.4%
27.1%
Q1 24
21.5%
29.0%
Net Margin
C
C
MS
MS
Q4 25
12.4%
24.6%
Q3 25
17.0%
25.3%
Q2 25
18.5%
21.1%
Q1 25
18.8%
24.3%
Q3 24
15.9%
20.7%
Q2 24
16.0%
20.5%
Q1 24
16.0%
22.5%
EPS (diluted)
C
C
MS
MS
Q4 25
$1.21
$2.68
Q3 25
$1.86
$2.80
Q2 25
$1.96
$2.13
Q1 25
$1.96
$2.60
Q3 24
$1.51
$1.88
Q2 24
$1.52
$1.82
Q1 24
$1.58
$2.02

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
C
C
MS
MS
Cash + ST InvestmentsLiquidity on hand
$111.7B
Total DebtLower is stronger
$315.8B
$341.7B
Stockholders' EquityBook value
$212.3B
$111.6B
Total Assets
$2657.2B
$1420.3B
Debt / EquityLower = less leverage
1.49×
3.06×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
C
C
MS
MS
Q4 25
$111.7B
Q3 25
$103.7B
Q2 25
$109.1B
Q1 25
$90.7B
Q3 24
$91.1B
Q2 24
$90.2B
Q1 24
$102.3B
Total Debt
C
C
MS
MS
Q4 25
$315.8B
$341.7B
Q3 25
$315.8B
$324.1B
Q2 25
$317.8B
$320.1B
Q1 25
$295.7B
$297.0B
Q3 24
$299.1B
$291.2B
Q2 24
$280.3B
$269.9B
Q1 24
$285.5B
$266.1B
Stockholders' Equity
C
C
MS
MS
Q4 25
$212.3B
$111.6B
Q3 25
$213.0B
$110.0B
Q2 25
$213.2B
$108.2B
Q1 25
$212.4B
$106.8B
Q3 24
$209.1B
$103.6B
Q2 24
$208.3B
$100.7B
Q1 24
$206.6B
$99.2B
Total Assets
C
C
MS
MS
Q4 25
$2657.2B
$1420.3B
Q3 25
$2642.5B
$1364.8B
Q2 25
$2622.8B
$1353.9B
Q1 25
$2571.5B
$1300.3B
Q3 24
$2430.7B
$1258.0B
Q2 24
$2405.7B
$1212.4B
Q1 24
$2432.5B
$1228.5B
Debt / Equity
C
C
MS
MS
Q4 25
1.49×
3.06×
Q3 25
1.48×
2.95×
Q2 25
1.49×
2.96×
Q1 25
1.39×
2.78×
Q3 24
1.43×
2.81×
Q2 24
1.35×
2.68×
Q1 24
1.38×
2.68×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
C
C
MS
MS
Operating Cash FlowLast quarter
$26.6B
$-2.4B
Free Cash FlowOCF − Capex
$24.9B
FCF MarginFCF / Revenue
125.4%
Capex IntensityCapex / Revenue
8.2%
Cash ConversionOCF / Net Profit
10.75×
-0.55×
TTM Free Cash FlowTrailing 4 quarters
$-74.2B

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
C
C
MS
MS
Q4 25
$26.6B
$-2.4B
Q3 25
$1.1B
$-3.3B
Q2 25
$-36.6B
$11.8B
Q1 25
$-58.7B
$-24.0B
Q3 24
Q2 24
Q1 24
$-10.8B
$4.4B
Free Cash Flow
C
C
MS
MS
Q4 25
$24.9B
Q3 25
$-517.0M
Q2 25
$-38.3B
Q1 25
$-60.2B
Q3 24
Q2 24
Q1 24
$-12.4B
FCF Margin
C
C
MS
MS
Q4 25
125.4%
Q3 25
-2.3%
Q2 25
-176.9%
Q1 25
-278.9%
Q3 24
Q2 24
Q1 24
-58.9%
Capex Intensity
C
C
MS
MS
Q4 25
8.2%
Q3 25
7.3%
Q2 25
8.1%
Q1 25
7.0%
Q3 24
Q2 24
Q1 24
7.6%
Cash Conversion
C
C
MS
MS
Q4 25
10.75×
-0.55×
Q3 25
0.29×
-0.72×
Q2 25
-9.10×
3.34×
Q1 25
-14.45×
-5.56×
Q3 24
Q2 24
Q1 24
-3.21×
1.28×

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

C
C

Services$5.9B30%
Markets$4.5B23%
Commissions And Fees$3.1B16%
Banking Segment$2.2B11%
Wealth$2.1B11%
Commercial Portfolio Segment$1.7B9%
Brokerage Commissions$249.0M1%

MS
MS

Segment breakdown not available.

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