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Side-by-side financial comparison of GoPro, Inc. (GPRO) and Wheels Up Experience Inc. (UP). Click either name above to swap in a different company.

GoPro, Inc. is the larger business by last-quarter revenue ($201.7M vs $183.8M, roughly 1.1× Wheels Up Experience Inc.). On growth, GoPro, Inc. posted the faster year-over-year revenue change (0.4% vs -10.2%). GoPro, Inc. produced more free cash flow last quarter ($15.0M vs $-58.3M). Over the past eight quarters, GoPro, Inc.'s revenue compounded faster (13.9% CAGR vs -3.4%).

GoPro, Inc. is an American technology company founded in 2002 by Nick Woodman. It manufactures action cameras and develops its own mobile apps and video-editing software. Founded as Woodman Labs, Inc, the company is based in San Mateo, California.

Wheels Up is a provider of "on demand" private aviation in the United States and one of the largest private aviation companies in the world. It was founded in 2013 by Kenny Dichter, using a membership/on-demand business model. Wheels Up members can book private aircraft from the company fleet and third-party operators using a mobile application.

GPRO vs UP — Head-to-Head

Bigger by revenue
GPRO
GPRO
1.1× larger
GPRO
$201.7M
$183.8M
UP
Growing faster (revenue YoY)
GPRO
GPRO
+10.6% gap
GPRO
0.4%
-10.2%
UP
More free cash flow
GPRO
GPRO
$73.2M more FCF
GPRO
$15.0M
$-58.3M
UP
Faster 2-yr revenue CAGR
GPRO
GPRO
Annualised
GPRO
13.9%
-3.4%
UP

Income Statement — Q4 FY2025 vs Q4 FY2025

Metric
GPRO
GPRO
UP
UP
Revenue
$201.7M
$183.8M
Net Profit
$-28.9M
Gross Margin
31.8%
14.3%
Operating Margin
-4.1%
-0.9%
Net Margin
-15.7%
Revenue YoY
0.4%
-10.2%
Net Profit YoY
67.0%
EPS (diluted)
$-0.06
$-0.04

Green = leading value per metric. Periods may differ when fiscal calendars don't align.

8-Quarter Revenue & Profit Trend

Side-by-side quarterly history. Quarters aligned by calendar period so offset fiscal years line up.

Revenue
GPRO
GPRO
UP
UP
Q4 25
$201.7M
$183.8M
Q3 25
$162.9M
$185.5M
Q2 25
$152.6M
$189.6M
Q1 25
$134.3M
$177.5M
Q4 24
$200.9M
$204.8M
Q3 24
$258.9M
$193.9M
Q2 24
$186.2M
$196.3M
Q1 24
$155.5M
$197.1M
Net Profit
GPRO
GPRO
UP
UP
Q4 25
$-28.9M
Q3 25
$-21.3M
$-83.7M
Q2 25
$-16.4M
$-82.3M
Q1 25
$-46.7M
$-99.3M
Q4 24
$-87.5M
Q3 24
$-8.2M
$-57.7M
Q2 24
$-47.8M
$-97.0M
Q1 24
$-339.1M
$-97.4M
Gross Margin
GPRO
GPRO
UP
UP
Q4 25
31.8%
14.3%
Q3 25
35.1%
6.8%
Q2 25
35.8%
8.3%
Q1 25
32.1%
10.8%
Q4 24
34.7%
13.9%
Q3 24
35.5%
13.9%
Q2 24
30.5%
2.3%
Q1 24
34.1%
-0.6%
Operating Margin
GPRO
GPRO
UP
UP
Q4 25
-4.1%
-0.9%
Q3 25
-9.8%
-33.1%
Q2 25
-9.2%
-31.4%
Q1 25
-33.7%
-45.5%
Q4 24
-19.5%
-26.0%
Q3 24
-3.1%
-21.6%
Q2 24
-25.0%
-40.3%
Q1 24
-26.6%
-42.9%
Net Margin
GPRO
GPRO
UP
UP
Q4 25
-15.7%
Q3 25
-13.0%
-45.1%
Q2 25
-10.8%
-43.4%
Q1 25
-34.8%
-55.9%
Q4 24
-42.7%
Q3 24
-3.2%
-29.8%
Q2 24
-25.7%
-49.4%
Q1 24
-218.1%
-49.4%
EPS (diluted)
GPRO
GPRO
UP
UP
Q4 25
$-0.06
$-0.04
Q3 25
$-0.13
$-0.12
Q2 25
$-0.10
$-0.12
Q1 25
$-0.30
$-0.14
Q4 24
$-0.22
$-0.13
Q3 24
$-0.05
$-0.08
Q2 24
$-0.31
$-0.14
Q1 24
$-2.24
$-0.14

Balance Sheet & Financial Strength

Snapshot of each company's liquidity, leverage and book value from the latest quarter.

Metric
GPRO
GPRO
UP
UP
Cash + ST InvestmentsLiquidity on hand
$49.7M
$133.9M
Total DebtLower is stronger
$44.3M
$671.3M
Stockholders' EquityBook value
$76.5M
$-392.1M
Total Assets
$428.0M
$968.8M
Debt / EquityLower = less leverage
0.58×

8-quarter trend — quarters aligned by calendar period.

Cash + ST Investments
GPRO
GPRO
UP
UP
Q4 25
$49.7M
$133.9M
Q3 25
$152.8M
$125.3M
Q2 25
$58.6M
$107.0M
Q1 25
$69.6M
$171.8M
Q4 24
$102.8M
$216.4M
Q3 24
$130.2M
$115.9M
Q2 24
$133.0M
$141.5M
Q1 24
$133.7M
$180.9M
Total Debt
GPRO
GPRO
UP
UP
Q4 25
$44.3M
$671.3M
Q3 25
$43.9M
$766.5M
Q2 25
$770.5M
Q1 25
$765.8M
Q4 24
$0
$761.3M
Q3 24
$93.1M
$596.9M
Q2 24
$92.9M
$597.4M
Q1 24
$92.7M
$603.2M
Stockholders' Equity
GPRO
GPRO
UP
UP
Q4 25
$76.5M
$-392.1M
Q3 25
$80.5M
$-374.5M
Q2 25
$97.9M
$-347.8M
Q1 25
$110.0M
$-288.1M
Q4 24
$151.7M
$-202.1M
Q3 24
$183.9M
$-117.7M
Q2 24
$184.7M
$-72.2M
Q1 24
$224.9M
$936.0K
Total Assets
GPRO
GPRO
UP
UP
Q4 25
$428.0M
$968.8M
Q3 25
$538.6M
$973.0M
Q2 25
$439.0M
$1.0B
Q1 25
$462.5M
$1.1B
Q4 24
$543.7M
$1.2B
Q3 24
$661.6M
$1.0B
Q2 24
$556.8M
$1.1B
Q1 24
$575.8M
$1.2B
Debt / Equity
GPRO
GPRO
UP
UP
Q4 25
0.58×
Q3 25
0.55×
Q2 25
Q1 25
Q4 24
0.00×
Q3 24
0.51×
Q2 24
0.50×
Q1 24
0.41×
644.43×

Cash Flow & Capital Efficiency

How much cash each business actually produces after reinvestment. Cash flow is harder to manipulate than net income.

Metric
GPRO
GPRO
UP
UP
Operating Cash FlowLast quarter
$15.6M
$-18.4M
Free Cash FlowOCF − Capex
$15.0M
$-58.3M
FCF MarginFCF / Revenue
7.4%
-31.7%
Capex IntensityCapex / Revenue
0.3%
21.7%
Cash ConversionOCF / Net Profit
TTM Free Cash FlowTrailing 4 quarters
$-24.0M
$-259.9M

8-quarter trend — quarters aligned by calendar period.

Operating Cash Flow
GPRO
GPRO
UP
UP
Q4 25
$15.6M
$-18.4M
Q3 25
$12.2M
$-37.1M
Q2 25
$8.8M
$-62.9M
Q1 25
$-57.2M
$-47.9M
Q4 24
$-25.1M
$37.9M
Q3 24
$-2.2M
$-16.9M
Q2 24
$605.0K
$-25.2M
Q1 24
$-98.4M
$-73.8M
Free Cash Flow
GPRO
GPRO
UP
UP
Q4 25
$15.0M
$-58.3M
Q3 25
$11.2M
$-60.4M
Q2 25
$8.3M
$-78.6M
Q1 25
$-58.5M
$-62.6M
Q4 24
$-25.5M
$-70.2M
Q3 24
$-4.2M
$-21.9M
Q2 24
$-111.0K
$-30.8M
Q1 24
$-99.4M
$-77.8M
FCF Margin
GPRO
GPRO
UP
UP
Q4 25
7.4%
-31.7%
Q3 25
6.9%
-32.6%
Q2 25
5.4%
-41.5%
Q1 25
-43.5%
-35.3%
Q4 24
-12.7%
-34.3%
Q3 24
-1.6%
-11.3%
Q2 24
-0.1%
-15.7%
Q1 24
-63.9%
-39.5%
Capex Intensity
GPRO
GPRO
UP
UP
Q4 25
0.3%
21.7%
Q3 25
0.6%
12.5%
Q2 25
0.3%
8.3%
Q1 25
1.0%
8.3%
Q4 24
0.2%
52.8%
Q3 24
0.8%
2.6%
Q2 24
0.4%
2.9%
Q1 24
0.6%
2.0%

Financial Flow Comparison

Revenue → gross profit → operating profit → net profit for each company.

Revenue Breakdown by Segment

GPRO
GPRO

Subscription And Services$106.3M53%
Other$95.4M47%

UP
UP

Segment breakdown not available.

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